A Digital Platform for Art Scholarship

C&G crafted a digital experience for The High Museum of Art in Atlanta to extend the life of their exhibitions far beyond the closing of physical shows. Our goal was to take the amazing scholarly content the museum develops for each of their exhibitions and create a digitally accessible repository. 
Lead UX Designer | C&G Partners
User Research, Information architecture, Visual design, Motion design

June - Sep 2021

Designed as an expandable system

The digital publishing platform has an evergreen, minimalistic interface paired with modular, flexible templates that support solo and group exhibitions across media that range from painting and sculpture to video and digital art. The platform aims to accommodate diverse curatorial subject-matters for years to come.

Facilitating Visitor Discovery

Working closely with the Museum, C&G created interactive timelines, maps, guestbooks, and other modules, providing novel ways to interact with exhibition artworks, scholarly texts, artifacts, and related exhibition content.

Look & feel

To differentiate LINK from the overall Museum branding—while maintaining a consistent visual identity—C&G employed bold, condensed sans serif letterforms and embraced the Museum’s striking red and white color palette.

The digital publication’s gridded structure was primarily inspired by the High Museum of Art’s Richard Meier-designed building with white enameled steel panels that take on a grid-like appearance. The pattern also references the common use of grids in print publications to create structure and organization, as well as the grid as a visual structure, which lies at the heart of contemporary art.